
Siargao, one of the country’s top surfing destinations, has been drawing in more tourists who love its raw beauty.
While it’s also home to many restaurants offering international fare—the pizza at Kermit is great—and is enjoying good tourist traffic, the teardrop-shaped island in Surigao del Norte is still largely unspoiled.
For first-time visitors, the view from the plane can be exhilarating: the island filled with swaying coconut trees, the sea combed with big, splashing waves, with no eye-distracting commercial buildings.
#JuanEffectSiargao
As Siargao becomes more accessible to the public comes the downside—a looming threat of environmental damage.
Cebu Pacific, which flies daily from Manila and Cebu to Siargao, recently launched a campaign, “Juan Effect,” to raise awareness among Filipinos to be responsible tourists by throwing trash properly and reducing waste.

